Book design and layout

Illustration

Interactive printed matter

This book was developed in collaboration with the Erasmus Centre for Entrepreneurship, who approached me to design
a publication addressing the common struggles faced by startup founders. ECE conducted a survey to gather insights into everyday frustrations within the entrepreneurial journey. Based on the collected responses, I created a series of task-based exercises with a playful, humorous tone— making light of the frustrations founders face and turning them into something absurd, creative, or just fun to mess with.

I was responsible for the book design and illustrations, which
I developed using a cut-out collage technique. The tone is humorous and approachable, with illustrations that playfully support the exercises.

The book was a great opportunity to explore how the physical properties of paper—folds, cuts, can turn a flat surface into a dimensional tool for playful engagement. 

Many pages invite the reader to manipulate the paper by folding, tearing, or cutting—so that the book itself becomes an interactive space for experimentation.